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Integrity Training Insert Aug 11th

8/11/2019

introduction

INTRODUCTION (Is the Intro. Powerful enough that would make people want to stay on?)
Welcome to my Webinar. Thank you for joining me today. The format and structure of this Webinar is modeled using Russel Brunsen’s, The Perfect Webinar format. And so at the end of the webinar, you will see me making an offer as that is what I have been trained to do is to make an irrisistable offer towards the end of this webinar. Now, that is not to say that I am expecting you nor do I have an agenda for you to buy my offer at the end. In fact, my commitment here is that you receive so much value from just being on this webinar that you will not need to purchase anything from me because you will have what you need to move forward – And there may be some people who are just left wanting more ….. at the end of this webinar and that’s just the way it is. And in all honesty, I do have a big picture intention behind an intention is at the end of the day is to make a sale and it comes as a result of the process of this webinar. My end goal is that I will have 12 people accept my offer – The offer that I will be sharing later on in this webinar. Just 12 people that both myself and my mentor, friend, interventionist, the guy behind the creation of everything that is built around me today, Scott Gallaher will personally be taking on. One of those 12 people may be you or it may not be you, it doesn’t matter as that is beside the point. I am just letting you know in all transparency, that is my end goal for this webinar to have 12 people commit to taking me up on my offer. And then there are some of who are on here as my supporters and to cheer me on, which is awesome as well! I really appreciate you being here and taking time out of you day to be here on my very first webinar, so it is extra special that you are here.
Above all, my immediate and first intention is to provide VALUE, VALUE, VALUE first! The intention throughout this webinar is that I give you all that I got, so that you can walk away receiving value here today. The primary subject matter for todays webinar is related to the top key secrets you need to know to transition from being an employee (worker) to actually having a business that works, meaning it is profitable and is making recurring revenue – Don’t all of us want that? Or at least most of us? What I will also be incorporating in this training is how to make this gradual transition and get there faster, so it doesn’t need to take years to make this transition and have your own business that works.

So …. Lets Begin, shall we?

I told you there are 4 secrets to my success. The first one I am going to talk about is really the first one because it is the most important. I could have all the other three secrets and nail all three of them, but if I have missed incorperating this one foundational element, then nothing will work or it may seem like it is all working, and it will only be temporary as it will not last. And wen I say what it is, you are going to be tempted to say 'Ah, I already know what this is ... whatever...' I thought I knew what it is too, and I learned this lesson the hard way. I am going to tell you what it is right now - You can't build anything and I mean anything without the foundation of integrity.

So this is what Integrity Choices is about - It is about getting to the root of the out of integrities in you that you cannot see like what Scott did for me, and like what happened with Vadim (who's story will be shared further on in this Webinar).

I am going to start by speak about a certain aspect of integrity which is the basics, honor your word, your commitments, your agreements. Now, what this mean? It may just sound that simple, and it actually ca be that simple if we just make it so we are just living our lives by this one key foundation.

You want to start developing a powerful life, an even more powerful life then the one you are living right now? Well, my secret to why I know I am living a more powerful life now then I have ever lived before is because ad yes it was a process and it took a lot of practice, I did not just get there over night - I started to develop a new muscle, a muscle that none has ever really taught me to have before till I met Scott, and I started to learn all about his work. The one element that's always present at the forefront in Scott's work no matter what he does is the foundational principle of integrity. This is the muscle that most people don't have. No offense though, I did not even have this muscle, and I am still not perfect in every area in my life when it comes to integrity. I want to be in integrity in every area of my life, and the difference now is then like six months ago is I am aware for the most part when I am not being integrity or I am very open to having my out of integrities point out to me, so that i am more aware of where specifically i am not fully in integrity. and I hold integrity as my core compass particularly when it comes to business.

So what does it mean to honor your word? Well, it's simple - Do what you say and say what you mean - Yes, through my own personal experiences and so many times of just not being my word and the significant impact it had not only on me, but also on other people who were the recipient of me me breaking my work or not honoring my word with them, and also it having done on me numerous times - where people were not their word with me or did not honor an agreement with me, for example, in business. And I remember the negative impact it had on me

I have always felt more in control and peaceful when I know that I have been in full integrity whether it be with a person or in whatever I do.

In life, we can either honor our word or honor our excuses, in other words our reasons and justifications even when those reasons can be very valid leaving us a victim to our circumstances or situational factors.

What feels more powerful to you? Honoring your word no matter what? Or honoring your reasons or excuses? What feels like it will have you live life with more power and conviction - life on your own terms?

In business, what creates the stronger element of trust? Always honoring your word, so the trust part is intact.

Would it be amazing if people can always relate to you as your word, such as your clients, business partners, etc? - That if you say something they know you mean it and you will do it because you have been consistent with always being your word and shown that your word - integrity matters to you.

And in instances where you can't keep your word because you just can't as we understand that life does happen whether we are in control of what happens or not - I remind myself to ask myself as guess what? it happens to me aswell, not often, but I would be lying if i said it never happened - So then I ask myself if this were to happen where I just could not keep my word, 'What would integrity do based on what I know about integrity? - I go to this question as my guiding compass.

Honoring my word verses Keeping my word, they are two separate things. Notice, above in the beginning of this integrity training, I used the words 'honor your word', and Not 'keep your word' because in life we will not always 100 percent be able to keep our word, yes, of course, we want to have the intention to always keep or work or at the very least keep our word and our promises, but in odd cases where we can't, then following the paradigm of integrity, we can always and be in control of honoring our word and our agreements.

One example of what honoring our word looks like is, as soon as you know you will not be keeping your word/promise acknowledge it by letting the person know you will not be keeping your word and possibly re-promise if you can or find another way that you can responsibly honor your word to make up for the impact caused on the person by not keeping our word.

Training Continues Below ...

Being self-employed is a totally different mind-set, and the key here is you have to start by scheduling out some time – it is all in the scheduling – That is the valuable lesson here.
Start by scheduling one day where you wake up and you do some form of a meditation (jogging, yoga, etc ….). the point is that you are getting out of your physical space before you start anything that is work related no matter what it may be.
Why start with getting out of your Physical Space? Well, working for yourself and having none to answer to, even if it is having a business on the side while you are still a worker with a full-time job comes with its advantages – the freedom, able to charge whatever you want without limitations, creativity, etc … And at the same it is a challenge as it takes self-discipline being an entrepreneur or even a part-time entrepreneur. And self-discipline does not come naturally to most of us, wouldn’t you agree? It takes something to function with self-discipline, it’s not like we are born with it.
In fact, It is especially challenging having self-discipline working for yourself more than it is as a worker because there is no immediate incentive or payback reward at least not right away.
I know from personal experience, it hasn’t been easy for me to have self-discipline as an entrepreneur in the beginning.77
In fact, when I transitioned from worker to full-time entrepreneur, It was very challenging for me to self-generate myself to work (Share my own journey and how I have transitioned to actually wanting to work now – Daily routine – 5am jog at YMCA)
That is why getting out of your physical space of your physical space is so important as many people cannot create because it occurs to them like more work
The whole point of being an entrepreneur is it offers us that abundance of time and abundance of money, and more choices available.
The irony is if you want to accelerate your results and have them happen faster, the key is slowing down and focusing on your number one job, which is to be happy (Can talk about Abraham Hicks?)
Scheduling time to work on your business and having a daily ritual, one that is the one for you (Share my experience with scheduling)
And if there is one thing to shift, lets first start with working on the mind-set – It start with scheduling a block of time, so it starts with ideally one day where this day is about whatever you want to do, whether it is going to a coffee shop, and starting the day, going to a library, etc – just something for you that represents physical space wise that you have set yourself up to be creative and only do those tasks that are inspired as that is what works and gets you results – work that is inspired and does not have a component of struggle in it (Share my journey here about how I completed all that needed to get done to have this version of the webinar where I did not struggle through it)
As entreperneurs, what is the biggest thing we are challenged with? – The belief that we have a lack of time and a lack of money
As full-time workers, it is really no different in terms of our limiting beliefs. Do you have that dream that you have not yet start on fulfilling, maybe it’s starting your own business? Or that Passion Project? Ask yourself, why haven’t you started on it? What is stopping you? Is it lack of time? You feel like you don’t have enough time to really do those things that you want to do, such as work on venturing out and slowly away from the system and start something of your own?
And maybe it was never really your dream to ever move into enterperneurship and having a business of your own? – And maybe you just want to get out of the system because you have had too much of the pain?
Well, I can relate because it was never my dream to become a full-time entrepreneur. Once things started to go even more downhill with my job, I just had enough of the pain and I just wanted to get out of the system and feel free and not controlled again.
It just happened that my journey over the last three years since I got out of the system organically lead me to become an entrepreneur. Once things started to get more and more clear for me, it just turned out that this was my way out and so I had to close all back doors, so there was no turning back and here I am having my first very own webinar.
And why is it that many of us feel like we just can’t afford to take a day off? it doesn’t matter if we are self-employed or an employee. Many of us have this belief that if we just work longer and harder, we will make more money. And why is that? Why do we feel we need to work longer and harder to bring in more money, is it because we also say to ourselves there is not enough? We lack money?
Well if we believe the old school way of thinking – that working longer and harder, putting in effort is what will bring in the money faster, and it will get you from point A to point B faster? This is further from the truth, and I am living proof of that myself.

Before Status
The before status of our ideal person that we are in the prospect of helping:

They are trying to build a business that is not an MLM business. They have invested money in training programs like Make Your Mark. They are not just a worker trying to get out as that’s very challenging. They are people that are already trying to build a business and they are getting very, very discouraged. They have spent money with other training programs and coaches, they have already spent money on courses or other training programs.

After Status

Pain Points

They have started to resent some of their clients that they helped for free even though they told them they are helping them for free. They are helping so many people and they are not getting paid for it or they are not getting paid what they want to get paid for it. Bottom line is they are not making money. Instead they are just spending money because they feel they need to get further and make money, but it is having the opposite effect, they are not getting any further in their business or where they want to be and they are not making money.

What is the new concept you will introduce?

The concept is you can’t build a business if you don’t have consistent forward focus and momentum. It is about taking a step backword and cleaning up all the things that need to be cleaned up, for example, anything to do with the physical space, overdue taxes, etc. anything that clears the space where they can be present and focused on taking only inspired actions, which will ironically cause them to get the desired results on their business. Being honest with yourself and taking a look at what you have been putting off and not dealt with yet that could be blocking the flow for money to come in because those stuff that did not seem as important to get done, but really they are important to be in complete integrity with, and it could be anything.

What is the new solution that makes that concept possible?

It is our private membership. We make this possible for free. You pay a dollar which you get back later. Just for trying this out for a dollar for a twelve-day trial, and you are going to get access to the Nail Your Niche Offer for free. And just for trying us out for a dollar whatever the trial level is, and whether you stay with us or not, you are going to get access to Nail Your Niche program for free. You are going to get access to people being part of a community just like you in the same situation like you working on doing these meditations in a certain way. There is all these mind-set programs that connects us together, and here is how it works – You are going to listen to a short meditation video whenever you feel like it ideally daily. And after we have listened to it, we share in a video what we learned or what we got present to, or what got inspired or just anything. And simultaneously, we are practicing being better communicators on video, so we are listening and sharing on video from the positon of a teacher and trainer. And you would post a positive comment acknowledging a different person inside the membership site.

Who is your competition/enemy?
http://www.mymsuccess.com/ - Make Your Mark, And http://aaron.com/home/ - enrolled into these courses and at the end still did not make money.

What are your audiences potential failures?

They put everything into training programs, writing a book, potential courses, how to be a speaker, going to networking events, putting all their time into these activities that don’t actually cause them to get a customer. So they are making long-term investments, investments that don’t actually pay off to get a customer for the long-term. In other words, they are making all these investments that have no evidence of exactly how it’s going to lead to a paying customer. Many people go to a course, they see all these people get hyped up and they hear all these success stories of people, and they think this is it, look at all these people that are successful. They are excited in the moment, they buy a course, and then they wake up in the morning and the inspiration is gone. They don’t actually follow through consistently, maybe they do for a bit, but they don’t follow-through, and even if they join an accountability club, they don’t work or end up eventually falling apart and people are not showing up or keeping their promises, so they don’t end up working because people are unknowingly acting co-dependently, and they don’t give themselves the space to meditate and be silent, and to just allow the next inspired thought or action to come without effort and trying so hard. They don’t let source direct them, so they suffer through working so hard, and they try to motivate themselves, but nothing works and they can’t get motivated, or the motivation doesn’t last for long. They get overwhelmed, they get stuck. Bottom line is they don’t finish anything they start because it isn’t what they really should be working on and they don’t know it. And that is what Integrity Choices is all about, what you want and what really you don’t want that you are not giving yourself permission to say. For example, some people have lost their marriages because their husband or wife was carrying them and eventually they can’t carry them anymore, or they are in loveless marriages. Or they lost their business because they put it all on the line unknowingly what they put on the line was the exact thing that had them lose their business. And some people like the fortunate ones end up going back and getting a job before they lose their family, and they are never really happy because they were willing to not put themselves first and ‘sacrifice’ for the family because they are attached, and so they stay unhappy, and eventually they end up resenting their family for all the ‘sacrifices’ they made putting their happiness and what they really wanted last.

What is their dream?

Their dream is to be a celebrity, their dream is to showcase their work and be known for it. Their dream is to be known and respected among all their friends, clients and people in their community. Their dream is to have the right clients come to them without having to sell – phone ringing off the hook, clients are coming without having to ever market. The dream is to not have to pretend anymore, and be open, honest and transparent – being able to be your true self and having to be someone you authentically are not nor want to be. Their dream is to have enough money, so they never have to take on a client that they really don’t want to take on. Their dream is to be able to get paid properly and fairly and they never take on a client that they know in their heart that they don’t really want to take on, but they take on because they need the money. Their dream is to have enough money to be able to live the life they desire, and to be able to do what they want – to be able to do the work they love to do.

What do they want to know/have after the webinar that they don’t know/have now?

What they want to know is why are other people that they know succeeding in their business that have received the same training and the same programs that I have been in. Why are they succeeding and I am not – They ask themselves, “What is wrong with me”? “What am I doing wrong”?

They want to have a clear pathway, vision and certainty of how the money is made when it’s coming in, how much is coming in, what they have to do for it, how much time they have to put in, what are those right actions that they really need to take, and in what order. They want the certainty that if what they are doing is going to pay off. They want to have no more doubt and wobble with what they are doing. They want to have a clear pathway and support along the way.

What are the possible objections to your offer or concept?

I don’t have enough time to take a step backwords and they are unwilling to look at the truth of their situation. Their truly believe that they can’t make money with only focusing on meditation, guidance, happiness, controlling your thoughts, or cleaning up the past. They don’t believe that you can actually make money without trading time, hard work and hustle for really taking the time to do a complete inventory in their business and really assess what is going on, and through that to allow the next right action to take to organically come through inspiration.

Another possible objection is that I am not qualified t help them – I don’t have the social proof or any case stories to back me up. And because there is a risk here, it is going to cost you nothing. You are going to get nail Your Niche, access to our membership site for a dollar, which we are going to refund back after you have nailed the nailed Your Nail Your Niche section. And if after the first Nail Your Niche session, you are not satisfied, just let me know and I will refund the dollar. And if any point in time, you are not happy, I will refund you back the dollar.

Who are you?
Introduce yourself, business or brand
My name is Sameena Fernandes. I am the host of 1111, Co-founder of 1212 and Mission Marketing, the Integrity Choices Program. I help people who are trying to build their own business without it being MLM with the help and guidance of Scott Gallagher.

What makes me different is I was able to bring in over 70 000.00 in my first year of business without having offers, people approaching me. My first coaching client that approached me asked me to help them paid me over $10,000 to work with them for just two months and without having any credidentials or results. What also makes me unique is I have done a facebook live every single day since April 21st, 2017 where I connected with another human being by either having another guest in the studio and I have had over 500 of them and doing multi-camera facebook live or if I chose not to have a guest, I would choose to do a facebook live on my timeline and I would remain on my timeline for as long as I had to until someone connected with me in the form of posting an actual comment while I was live, even if it was just saying ‘Hi’. And to date, I have done over 800 facebook lives in a row where I didn’t actually promote my business. What else makes me different? I am still quite, I still have low self-esteem at times, and I share these issues openly – And I share things that are unattractive from time-to-time. And I don’t care what people think about me when I do my facebook lives as I am present to them. What else also make me different is I am terrible at selling, I don’t like selling, and I found a way to actually do the work I love without having to deal with my weakness at all. I literally don’t sell. I don’t ask people for money, they come to me. They ask me to put an offer together for them. I was also the very first person in Canada to do a multi-camera facebook live show and I have done a number of them. I have also been the producer of other people’s shows, multi-camera facebook lives.
Another thing that makes me different is I have never had sex, drugs, nor have I had alcohol. I have never taken medications that would alter my mind. And I have never sworn.

My mission is to help people who are just like me get to where I got just like someone did for me. This person, Scott saw me for being greater then I knew myself to be, he saw my gifts and talents. My mission is to help others who are just like m two years ago who think they are unattractive, ugly, who are self-conscious, who are scared of video and who on their first appereance, who when you first look at them, they don’t have charisma, confidence, they are ineffective communicators. People who are tormented by worry and economic insecurity. My mission is to help those underdogs get to where I got to just like someone did for me. So you see this person who intervened in my life saw me for being an entrepreneur even when I didn’t

What Are Your Accomplishments or the accomplishments of your business or brand?

My personal accomplishment is I used to be a social worker and grief counsellor which is the only jo I had. My accomplishment is I stood up to the board and talked about violations to the Ministry of labour code, and what I would call, slave labour practices. I stood up to this charity and the very next day I was wrongly accused of breach of confidentiality, and I got suspended. I didn’t cave in. I stood up to this charity and I won $30,943.71. And that was very significant because I never made more then $22 000.00 in a year working for that charity 60 hour weeks. Another accomplishment I made is let me tell you the story of Liz, let me tell you the story of Vadim, let me tell you the story of Richard … (Add case stories here)

Another accomplishment I made. I won first place of The People’s Choice Awards which at the highest and most prestigious Entrepreneurial Awards ceremony in Canada , called The Waterfront Awards. I got the most votes and I was competing against seasoned business owners, and I got the most amount of votes – how did I do that? I leveraged video. To this day, and it happens quite frequently I go to a mall or even somewhere far away and I get people saying to me ‘You are that girl on facebook’, or they look at me and will not stop staring. Another major accomplishment is everybody knows me in my local area. They know me and they know what I have done. Another accomplishment is when I won against the charity for Slave labor practices, they attacked me through filing a complaint with The Ontario Collage of Social Workers And Social Service Workers for alleged Breach Of Confidentiality, I was investigated by them and I was found innocent. Another accomplishment is I learned there were abusive dynamics going on in my family and I actually did an intervention on my family and I caused the following result: I caused my grandmother who was living in a hostile and unhealthy environment surrounded by anger and resentment, and I could see her physical and mental health deteriorate as a result of it as she was unable to do anything, she stopped walking. And my parent being the primary caregivers for my family were stressed out as taking care of my grandmother took a huge tole on them. And the result I got was to have my grandmother scheduled to move to a better place where she is also not isolating – Where she is receiving the proper care she needs 24/7 and also she is constantly connecting with other people who speak her own language, so she is surrounded by her own community. One of my other major accomplishments is I am the first person ever who this successful and great guy who has been an entrepreneur for over 30 years has ever created a business and had a 50/50 partnership with. Another accomplishment is I was recruited to be on the board of All Addictions Anonymous, a global organization that helped people all over the world recover from any and all addictions whatever they may be just like I did. I recovered from my addiction to anxiety, worry and anorexia. I was also recruited to be on the board for All Addictions For Youth that helped deliver result driven programs for at-risk youth. While I was also part-time, I started my own Not-For-Profit, called Hope And Happiness Wellness Services helped Youth and families break free from grief, trauma and addictions. Another accomplishment is I took on an annual charitable event that's been running for six years. My entire team all bailed out because it never made enough money, so despite my everyone trying to convince me to not do it, I kept my word. And not only was the event successful, it made more money in donations then anybody else who was able to make the event as successful in the previous years. Another major accomplishment is I am in control of my thoughts now and I never was before, and I never knew it. Now when I notice a negative thought come in, I see it, I am aware of it, and I am aware of what could happen if I play with it and I let it go.

How Did You Get Started?

On September 16, 2016, I had a meeting with the president of the board and the Vice Chair who was a lawyer, and I disclosed the violations to the Ministry of labour code, and the very next business day, I was told to not come back into work because they were doing an investigation on me for Breach of Confidentiality, which they fabricated and made up to reprimand me for standing up for my rights. And the very next day, I went to the Ministry Of Labour to find out my rights and I was fortunate enough because of all the good will I had done for Scott Gallagher's Not For Profits, All Addictions Anonymous, Addiction For Youth, and the school programs. I had created enough good will for his missions that he stepped up and he basically acted as my lawyer, agent, and ghost wrote my entire case, which I won. During that process of fighting the case, I was getting psychiatric care. Well, I wouldn't be hear now if somebody wasn't metaphorically holding my hand, and help me get to that next level for me at my own pace not forcing me, not rushing me. I got to where I am today because I had someone really listen to me. While I was going through all this trauma, Scott created this platform for me where I was having daily human connection because I was having thoughts of wanting to end my life thinking that I would never ever get hired again that I would have to get a job at McDonald's. So how did I get to where I am today? Someone worked with me and custom created these shows and platforms to give me attention without selling. Honestly, I wouldn't be hear now if it weren't for one particular promise Scott asked me to make. He said he would sponsor the studio every single day so long as I had a guest everyday and if I didn't, then I would go on my facebook timeline that day till someone actually said hello to me, commented and a real conversation was occurring through a facebook live - That's how I got here. If I didn't keep that promise, then I wouldn't have the visibility and Scott would have stopped helping me. The promise I made on 1111 would be so Scott would keep sponsoring his time and his studio. That's how I got here today. if I didn't keep that promise, then I wouldn't have had the visibility, and then Scott would have stopped helping me. He just asked me to do that one thing, which was a facebook live daily connecting with another human being, and if I did that, it would end my depression, anxiety and worry. Scott created this membership site for me with a simple practice. We would listen to a positive message during the day that is no more than 12 minutes and then share on video (unlisted Youtube link) what we got or what we got present to while listening to the short video clip. But how I really got here? It really wasn't about me like I first thought it was, it was about other people.

Hey Mark this is Scott writing this sentence...I think you might find it valuable to your process to feel and hear my passionate answers to your last two questions for us “How did I get to where I am today” and "What are the steps you will go through"

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August 5th Time-Line Planning

8/5/2019

AUGUST 6TH

1) Mark gets the Offer Portion of the Script edited and sent back to us before 7AM EST August 6th, then the following time-line of tasks would barely have us meet the launch date (but we can do it) which we put out to the public 2 months ago - so we must meet our deadline of August 12 at 1212pm being when the webinar goes "live";

2) Sameena records audio for the read and speak based on Mark's final edit of the offer portion which Mark sent back to us the night before (or by 7am this day) - and Sameena has this completed before she goes to bed.

3) Before noon EST, Sameena sends Mark the written transcription of the training portion of the webinar conversation we had, just like how she took notes from the offer conversation we had and sent to Mark.

AUGUST 7TH

1) Scott edits Sameena's read and speak AUDIO of the offer before noon. (which was recorded the night before)

2) Sameena creates the power point slides for the offer section in the afternoon and gets them done before she goes to bed.

2) Mike sends us a draft of A DIFFERENT section of the webinar before he goes to bed on August 7th.

AUGUST 8TH

1) Scott and Sameena discuss the new material Mark sent us on August 7th and send video (of no more than an hour in length) of our feedback

2) Scott consults with sameena (on video) extracting her story as well as any other sections of the webinar that have not yet been completed.

3) Scott edits the above consultation all day and gets it to mark before midnight.

AUGUST 9TH

1) Mark sends us his final draft of all the components of the entire 1.5 hr webinar before he goes to bed.

2 ) Scott edits the audio in preparation for Sameena's read and speak.

3) Sameena creates power point slides before she goes to bed

August 10th

1) Sameena and Scott do final edit of what mark sent us the night before and we get this completed before we go to bed

August 11th

1) Sameena records the final sections of her read and speak which Scott edits before he goes to bed.

AUGUST 12TH

1) Wake up at 4 am and complete the final power point slides and give them to scott before 9am so scott can have the final pre-recorded video rendered before 11:00 am in time for the 1212 pm live pre-recorded webinar

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Aug 4th Offer Script Feedback

8/4/2019

I have absolute confidence that you can take everything we covered here today and on your own go out on your own and achieve a certain level of success that wouldn’t have otherwise been possible.

And if that were your only option it would still have been a great investment of time today.

But what if there were another option. An option that allowed us to go at this together. A chance to go deeper than we can in one hour connecting together one time.

What if Scott and I played an active role in your results, took a responsibility in your success and had an obligation to your outcome? How would that make things different?

If I had such an option for you would you love to hear more about it?

I’d like to invite you to join Mission Marketing.

Our 1200 Mission Marketing Program is more than just a program, its a movement to help those who feel trapped in the “system” to transition from being employed to having their own business that gives them the freedom to live life on their own terms.

It’s about saying goodbye to slaving away for 8 hours a day, 5 days a week doing work that’s unfulfilling to you while you build someone else’s dreams. Our time on this earth is limited, so we believe you should spend it building your own dreams, and building a business that you’re passionate about.

As we spoke about earlier there are 3 essential pieces to building a real business that most people miss completely, often because most people don’t teach it!

Those 3 things are your Niche, story, and offer. So we designed Mission Marketing around these 3 pillars.

The first is Nail Your Niche. This is where we will really drill down your specific niche. The people you can help most. Understanding your audience is vital to the success of any type of marketing messaging. This is done in 4 live one on one sessions with myself.

The next is Nail Your Offer. In this module we will work with you to craft a high value offer that is structured and presented in a way that actually converts. Essentially we will be offer hacking inside the membership site.

This final pillar is Nail your story. In this module we will work together to bring out your story, and put it together in a way that when presented, resonates with your audience. You story needs to create an emotional connection and whether or not you think you have one, we will help you discover your own unique story.

But what I want to here is really point out the big difference between this program and others that you’ve seen before. Most programs give you the information only to leave you to interpret that information in your own way.

But this program is different. You’ll have Scott and myself holding your hand throughout this journey by your side, and as we learn, we continue to teach what we are learning to you. We help you actually implement what we teach and answer any questions along the way, all while keeping you accountable.

We will show the testimonials here.............

Most people fail to get started simply because they are caught in paralysis by analysis. This is where you get so caught up in learning everything there is to know about how you can succeed, that you continue to learn but never take any action towards your goals at all.

There are 2 types of people that I encounter in this world, one is the type that when they recognize a good idea and intuition hits them they seem to follow it and move forward even if they don’t have all of the information. The second type of person is you could give them every piece of information in the world… you could give them 99.99% of everything they need to know, and they still wont move forward, because of that one tiny fraction of something that doesn’t even matter that holds them up from realizing a good opportunity.

So lets take a look at the breakdown of the core program itself:

Nail Your Niche ($1,000 Value)
Nail Your Offer ($1,000 Value)
Nail Your Story ($1,000 Value)
Side-By-Side Implementation & Accountability ($2,500 Value)

So the total Mission Marketing Program hold a value of $5,500, but we aren’t asking you to invest anywhere near that!

But thats not all,

Scott is known as a master interviewer and you’ll start by being interviewed by him to uncover your unique story, and to determine the direction to take your story so it will have maximum impact for you and your audience.

If it's determined that having a show is the right direction and in line with your goals, he will create a show specifically for you. He will help you create a theme for the show thats in alignment with who you are and what you do. Scott will pull out your ‘Hope For The Soul’ story in a specific way that will have you stand out as the ‘expert’ in the work you love to do.

The show will be pre-recorded in high quality and edited in a way that will have you shine and stand out. Not only that, but you will receive the edited version of the recording and the uncut/unedited version to use as a marketing tool that you can repurpose on your YouTube channel, social media, or business page to drive leads.

Scott normally charges $3,000 for this alone but when you register today he will include it absolutely free!

Now Scott isn’t stopping there! He also wants to include a 4- Hour Session focused specifically on determining the right pathway for you that will allow you to accomplish your goals and get to the results you want faster and most efficiently.

In addition you’ll get another Turnaround session with Scott which will be recorded for note taking.

So lets look at what you get:

Mission Marketing Program ($5,500 Value)
How For The Soul Interview ($3,500 Value)
2x Sessions With Scott ($4,000 Value)

Thats a total value of $12,500!

I want to show you a quick story of Richard Henry…

(Show testimonial that you mentioned, is it in a video form? Will need to script in the “Close” for this bonus once I see it. Once I see the video testimonial)

I also want to extend to you the opportunity to be on the platform that to this day, has been the one that has been the most successful – It is the source of my success to this day. More than 97% of guests who have been on 1111 platform reported that it has been the most amount of views and engagement they got on 1111 than they have ever had on any other Facebook Live they have ever done. This kind of exposure is hard to come by when you’re first starting out.

(need to review this as the rest of the info on this is based around getting Samina clients and I don’t think explaining that will translate well. Maybe I just need more clarification on it)

Another reason people fail to take action is because of the false belief that they don’t have the time to grow a business on the side. So I want you to think about it this way… In every week there is 168 hours. Let’s say that you work lots of hours at about 50 per week. That leaves you with 118. Let’s say you go to the gym each and every day for an hour, that leaves you with 111 hours.

If your getting 8 hours of sleep each night you will have 55 hours left. So we have covered work, the gym, and sleep…. That leaves you with an extra 55 hours a week. I know there are other things in life, but thats more than 7 extra hours each day! If you cant find time out of 55 each week to work with a coach to build a business and reach your goals then exactly what are you doing with your time? And how committed are you?

Lets take another recap here of what you get…

Mission Marketing Program ($5,500 Value)
How For The Soul Interview ($3,500 Value)
2x Sessions With Scott ($4,000 Value)
Passion Projects ($1,200 Value)
1111 Platform (Priceless!)

The total value is now over $14,000!!

And I have one last bone for you guys, We’ve decided to include our 12 Week Integrity Choices Program Valued at $1,500! This is 12 weekly sessions with myself and Scott to get to the root of what you want the focus to be on for the 12 weeks. Whether that be health, business, relationships, anything! The entire entire focus and intention for the 12 weeks sessions will be on what is important to you, what you want to primarily work on and get accomplished.

So I want to take one last recap here:

Mission Marketing Program ($5,500 Value)
How For The Soul Interview ($3,500 Value)
2x Sessions With Scott ($4,000 Value)
Passion Projects ($1,200 Value)
1111 Platform (Priceless!)
12 Week Integrity Choices Program ($1,500 Value)

So I have the total value at over $15,000!

Now obviously I’m not going to charge you $15,000. But if I did and all it did was help you build the business you need to finally have true freedom, and live your life on your own terms, wouldn’t that be worth it?

When I was deciding how to price this, we had two choices. The first was to go as cheap as possible and enrol as many people as we could. Now the problem with that is we would have no real incentive to pile on the value. It would cost us more for those bonuses than the whole program would be worth. My second choice was to raise the price a little, and give you absolutely everything you need to succeed.

So for access to the full Mission Marketing program, and all the bonuses valued at over $15,000 combined value. I want to give you the opportunity to join now for a one time investment of only $1,200! Thats it! The value for the price speaks… no it screams for itself!

Most people pay tens to hundreds of thousands of dollars for an education to learn something that will never have the potential that this does.

Now here’s the catch… due to the nature of this program and the bonuses where we hold your hand and work with you side by side, we obviously have a limit to the number of people we can work with. So this offer is limited to only 12 people. However, if you aren’t selected you will still get access to the 1212 membership training absolutely free just for applying!

I want to ask you a question…

If all this did was, give you the attention you need to be widely known to the point people approach you to do business with you, and not the other way around, wouldn’t it be worth it?

And if all this did was allow you to help people, earn money, and do something you’re passionate about day in and day out, wouldn’t it be with it?

And if all this did was help you grow a business that gives you the freedom to live life on your own terms… wouldn’t it be worth it?

I think we all know the answers to that!

The real question is, Is it worth gambling a few minutes of your time to check this out? Even if it only does HALF of what I've shown you is possible today, it will pay for itself 10 fold.

Remember, If you get started today, in 1 year you will be 1 year ahead. In 6 months you will be 6 months ahead. In 3 months you will be 3 months ahead. But… if you do nothing…because you did nothing… nothing will change… ever!

If you're still on the fence, now is the time to go to www.OfferLink.com, and apply today!

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Power Point Slides & Training Design

7/31/2019

How to have a profitable business and be known for your work, even if you have a full-time job Without being a speaker or without ever having to write a book ? (Am I on the right track with this first sentence?)
You Will enjoy building a business from nothing and you will have a real business within three years or less for sure
You will have a real offer that is an offer stack like you are watching here on this webinar
This whole process of this webinar that you have stepped into is actually showing you what it's going to look like for you in your business three years from now or less - based on putting in only 12 hours of your time per month - 3 hours per week even if you are currently in a full-time job- or you don't know what exactly you want to do yet - doing the right things that are scheduled to get done, and we support you and work with you to get them done - And sometimes, we are doing it for you, but when we do it for you, you are right there watching us and getting trained, so you can become independent of us as quickly as possible

In 3 years or less, you will have a webinar scripted just like what you are seeing you and we will either do it for you or work with you side-by-side to create your Webinar.

Our Goal throughout this webinar is if this is the only time we have with you, we want to know that we (Scott - Scott will be doing the training part) have made the biggest impact with you during our limited time here
Show you how to have your own business that is consistently bringing in more money then your current full-time job and it's on an autopilot status that you just know its going to continue doing that in 3 years or less - This is the promise of the training

What Makes This Different?

I want to give you everything you need to know that had I known it when I started to go on my journey building my business, I would have been doing the things that I am teaching you right now right from the beginning
We will work with you to create your offer
You will find a way to strategically and intelligently work with people for free like how I did as part of my story.
Insert Liz's Case Story - She had a job that she wanted out of, and she had a passion that she kind of had given up on ..... Her painting, which was more of a hobby and she wanted to turn it into her career and get paid for it - We took her through the 12 Week journey ( Integrity Choices Program), she had a 4 hour TurnAround session with Scott ..... Had her do a 30 day program inside the membership site with structure and accountability that works on mindset - through the 12 week journey she had weekly sessions with Sameena and with Scott - A combination of all of this lead to the result (quit her job and is focusing on her painting as her business .... )

What Makes This Different?

In this training, I will show you while having a full-time job, you don't have to pretend and be someone who you know your are not or you are not aligned with
I will teach you how you can get known - get attention and visibility, but not just any attention - attention with a strategy - AND have people know, like and trust you quicker, And how you can achieve this without fitting in the 'ideal' status quo 'attractive' person type
Authentic VS. Glitz & Glamour
Share My success Story Here

Video Clip # 5 Primarily for Mark to see
Mission Marketing Membership Site (Lead Magnet)?
As a Bonus, also getting access to the 1212 membership site where the Mindset stuff is in
In the Webinar, when explaining the Offer Stack - will have a recording walking them through the membership site showing them what they will be getting as part of the Mission Marketing Program

Addition - OFFER STACKING (include this in the Offer Stacking section)

Nail Your Niche (Ask Mark what the value of this should be in the marketplace? $1000?)
- Meditative, Consultation process - 4 sessions with Sameena on nailing your Niche.
Nail Your Offer (Value?)
- Offer Hacking inside the membership site
Nail Your Story ($3,000 or $5,000?)
- Scott will help pull out the right story for you that helps you to sell your stuff through your story

Hi, My Name is Sameena Fernandes
Tell parts of my story here that are successors (credentials that are super awesome for my target audience here)
I did (number) Facebook lives .....
Won the Ministry Of Labor Case for unpaid wages (relates to workers)

What Are The Things i Did Right? ..... (share the things I have done right)
I got a lot of attention
I had the right offer
I focused on visibility
What Are The Things I Did Wrong?
- I should have left my job sooner and have had a plan set up incase something unexpected happened with my job that was out of my control, which is what happened - left me to be a victim to the circumstances
I did not stand up for myself sooner? .......
Everything I say in this section must appeal to and resonate with my Avatar audience

AFTER DOING THIS FOR THIS AMOUNT OF TIME, I DISCOVERED ....

For one year, I was intentionally not focused on bringing in money, I was focused on getting attention, and what I discovered is 1) Attention is very important, 2) People get to know who you are, being authentic, not selling stuff on facebook
And what i also did wrong was when people got to know me and had a lot of attention, instead of focusing on changing my offer, I stuck with getting even more attention even though I did not need anymore attention
I should have focused on creating an offer like this one right now
My mentor was right - going to networking events, training programs, or trying to become a speaker and author being trained in that, for me, that wasn't the smartest use of my time if I wanted to build a business
In the end, despite my success, how much money I made tripled the most I ever made in a full-time job.
At some point, every entrepreneur, business owner will have to schedule time and plan to do the hard work that is required to create a 1.5 hour script just like what you are seeing here today (I discovered this myself recently about 3 months ago) if I want consistent revenue, be known all over, have facebook adds that convert everytime
I wish I would have done the daily Mindset stuff (Abraham Hicks) when my mentor first suggested it
You can have the best plan .... But if you don't have the right mindset, nothing will work

They Do the Hard Way

Most people start from a position of lack that they don't have what it takes to get going and start making money - So they invest in training courses to help them with their self-confidence ... They don't take the action that is required or they are not in constant action because they are afraid of failure, tell themselves it's too hard, they can't do it .... So they fell they don't know enough to start a business, so they keep on taking courses thinking they need to learn more before they can take any action ....
They are spending money before making money, and get no return back on their investment
Don't start out by giving value first to attract a customer
They get trained and learn to do things that are ot related to what they love to do
They don't learn how to communicate what their message is and what their offer is, so they end up doing everything for free, instead of charging because they haven't learned how to sell effectively and they sell the wrong way
Focused on building a fancy and attractive website (or go onto the next shiny object) with no offer thinking that will generate leads and get them paying customers

WANT THE EASY WAY THAT .....

0 Comments

Offer Conversation

7/30/2019

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Who Is The Avatar Here?
The ideal person who has a job and wants to get out of the whole employment system, and has made efforts to try to get out. He/she has taken courses, going to networking events and does not want to play the ‘pretend’ game anymore – Wants to quit going to these networking events where everyone is playing the game of ‘pitching’ one another, and there is no really human connection and there is no progress been made.

That person who does not want to be a speaker, and who does not want to have a book, but they feel like they have to learn how to be a speaker or write a book in order to be successful.
This is for that person who is not the charismatic ‘show’ kind of personality – who is not the ‘attractive’ type.
The ‘underdog’ who none really notices, invisible and who is not comfortable with video and is afraid of doing Facebook lives.
They may be overweight, not have a powerful presence and they lack self-confidence
They don’t want to sell and they are frustrated because they feel pressured into to be someone they are not – They want to just be their authentic selves and be vulnerable.
People who are not the ‘ideal’ marketable type in the market place
They ‘should’ have a job
And they have hope and dreams of one day having a business of their own where they don’t have to depend on any ‘job’.
They try different things to try to keep their dream alive, i.e. various courses, networking events, etc. and they have continuously failed at making a return in their investment, and they are just happy with being around entrepreneurs
Who are not comfortable going on camera (Video #2 describes the perfect Avatar for this offer)

WHAT YOU ARE GOING TO GET …

#1 Interviewed by a master interviewer Scott Gallagher on Hope For The Soul – The very first platform that Scott created for his client and passion Project, ME ($5000 Value)
Scott will first consult with you to determine what direction to go in with your story that will have the maximum leverage and benefit for you
The Amazing value of the consultation is: Scott will create a SHOW (if it is determined that the SHOW is the way to go and is in alignment with the process of your goals as having a SHOW may not be for everybody – create a Theme for the show that is the right fit for you and is in alignment with who you are and is in alignment with what you want to do.
Scott will pull out your ‘Hope For The Soul’ story in a specific way that will have you stand out as the ‘expert’ in the work you love to do
Pre-recorded in high quality and edited in a way that will have you shine and stand out – AND you will receive the edited version of the recording and the uncut/unedited version to use as a marketing tool if you like for your prospects, you can put it on your Youtube channel, your business page to drive leads, etc …. – The recordings will be yours to keep and use however you wish to use it for your own benefit ($3,0000 Value)
#2 Up to a 4 - hour session with Scott – Session is focused on getting the result and determining the right pathway for you that will have you accomplish your goals and get to the result you want faster and most efficiently ($2800.00)
#3, PASSION PROJECTS …. Super Awesome Bonus ($1200.00 Value)
Show Testimonial of Richard Henry (first Passion Projects client) to demonstrate its value. – Share the shortest and relatable version of the back story for Passion Projects and how it generated $4000.00 in the first three weeks of it being created.
You are going to get what Scott and (ME) did for Richard Henry ( Refer to Testimonial that will be showcased here)
#4, You will have the opportunity to do 1111 either in person in the studio or virtually (Facebook Live broadcast) – a brand that Scott created for me – you will get to do it with Me ( Priceless Value)
You will have the opportunity to be on the platform that to this day, has been the one that has been the most successful – It is the source of my success to this day
More than 97% of guests who have been on 1111 platform reported that it has been the most amount of views and engagement they got on 1111 then they have ever had on any other Facebook Live they have ever done
Over 300 people came in in the first 365 days
This bonus is available to everyone, including those people who tuned into this Webinar, even if they did not stay on for the entire time. They are still entitled to receive this bonus for just tuning in.
What is 1111 platform? It is a Facebook Live broadcast that’s all about connection in the most human form where either person are allowed to promote, sell, pitch anything, even if it is for a noble cause. The spirit of 1111 is getting to know each other possibly for the first time – or getting to know another side of the person that was not known before
(Share Origin Story of 1111) – Share how someone was on 1111 and through 1111, she got reconnected with her family who she hadn’t spoken to in years, and this was her first Facebook Live she had ever done – And she ended up being my very first $11000.00 coaching client.
I got other high paying clients who approached me wanting me to work with them after they had been with me on 1111.
How I got high paying clients without having an offer – Free platform – That’s how much attention I got through 1111 – it got me the most attention
#5, TURNAROUND SESSION WITH SCOTT - ….. ($2800.00 Value)
Recorded Session for note taking
#6, 12 Week Integrity Choices Program ($1500 Value)
Customized version of the 12 week program
Weekly sessions for 12 weeks with Scott and Sameena
Get to the root of what you want the focus to be on for the 12 weeks (i.e. health, business, relationship, ect.) and the entire focus and intention for the 12 weeks sessions will be on what is important to you, what you want to primarily work on and get accomplished
Here will refer to the case stories (Vadim and Liz) who were on this 12 Week Journey with us and have success stories as a result

#8, MISSION MARKETING
What does the the Mission Marketing Include?
1) Nail Your Niche ($1,000 Value)
2) Nail Your Offer ($ 3,000 Value)
3) Nail Your Story ($2800 Value)
#7, IMPLEMENTATION ($1200 Value?)
Scott and Sameena will hold your hand throughout this journey where they both are doing the program side-by-side with you
We are teaching what we are learning to others

TOTAL VALUE: $12,000 (Is this price too low?)

I am not going to charge you $12000.00 today, I could, but I am not going to

I am going to give all of this to you for only $1200

But I want to ask you something. IF ALL this package did was have you be absolutely convinced that it is very possible to have your own business that is profitable and has you doing the work you love to do with no limitations as you slowly transition out of your full-time corporate job, would it be worthit? (Am I on the right track with this sentence? Does it need to be more tangible? - I need some guidance on how I can also nail this part?)

IF ALL it did was it had you vastly known out there with a lot of attention where now people are approaching you wanting to do business with you and not the other way around, Would it be worthit?

NOTE: This Special Offer For First 12 People Only

( 3:40 minute Video Clip #3 - Scott explains how the selection process works to qualify who applicants who apply to receive this $1200 Offer)

Money back guarantee within 12 weeks - Can request their money back anytime withing the 12 week period if it is not working for them

Yes, you will get all the bonuses mentioned above and more for only $1200, but what we are really offering is our absolute commitment to you in doing whatever it takes organically in customizing the process working with you for a year

Sameena - Put in writing everything Scott did for me that's tangible and intangible because that is what we will be doing for others (My Avatar) as it has proven to have worked based on where i am today transitioning from a full-time job to having my own business today
Major part of the OFFER is primarily both ME and SCOTT working with people together - With Scott being the BONUS package
It's a customized experience, yes they get both of us (Me & Scott), but it is their choice who they prefer to work with primarily, and Scott will always be giving guidance even if it is in the background.
The intention is they get both of us completely, and giving them a choice as to what resonates and serves them the best - Whatever will make the process stress free, enjoyable, no pressure - Customer should feel like we are on this journey together sharing, implementing at their own pace.
Co-creating and implementing with you making sure that you are going to get the result, and they are learning and getting trained on what we are putting into action so they also achieve co-dependence and don't become dependent on us
Emphasize on how it works is, it's organic and customized per individual
HOOK - STORY - OFFER for each component in the offer stack
What is the HOOK - STORY - OFFER HERE?
CLOSE - The OFFER

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After watching Mark's below video I think I should create the training part of the webinar so that it is so so valuable to our webinar audience and have the webinar lead to a (lead magnet) consultation which leads me to closing people on the phone into a 1200 dollar 3 month program application, or into becoming a member of 1212 mission marketing membership site for 12 dollar a month membership. So Sameena and Mark, I'm thinking sameena can do the voice for the read and speak for the intro/her story as well as the offer and close portion could be sameena's voice and then I can be in the middle doing the training portion where sameena asks me questions and this part would be pre-recorded webinar as well. the training i do would be in alignment with what our offer stack ends up being. let me know your thoughts guys by posting a comment at the bottom of this page