Mission Marketing

Power Point Slides & Training Design

7/31/2019

 
  • How to have a profitable business and be known for your work, even if you have a full-time job Without being a speaker or without ever having to write a book ? (Am I on the right track with this first sentence?)
  • You Will enjoy building a business from nothing and you will have a real business within three years or less for sure 
  • You will have a real offer that is an offer stack like you are watching here on this webinar
  • This whole process of this webinar that you have stepped into is actually showing you what it's going to look like for you in your business three years from now or less - based on putting in only 12 hours of your time per month - 3 hours per week  even if you are currently in a full-time job- or you don't know what exactly you want to do yet -  doing the right things that are scheduled to get done, and we support you and work with you to get them done - And sometimes, we are doing it for you, but when we do it for you, you are right there watching us and getting trained, so you can become independent of us as quickly as possible
In 3 years or less, you will have a webinar scripted just like what you are seeing you and we will either do it for you or work with you side-by-side to create your Webinar.
  • Our Goal  throughout this webinar is if this is the only time we have with you, we want to know that we (Scott - Scott will be doing the training part) have made the biggest impact with you during our limited time here
  • Show you how to have your own business that is consistently bringing in more money then your current full-time job and it's on an autopilot status that you just know its going to continue doing that in 3 years or less - This is the promise of the training
What Makes This Different?
  • I want to give you everything you need to know that had I known it when I started to go on my journey building my business, I would have been doing the things that I am teaching you right now right from the beginning
  • We will work with you to create your offer
  • You will find a way to strategically and intelligently work with people for free like how I did as part of my story.
  • Insert Liz's Case Story - She had a job that she wanted out of, and she had a passion that she kind of had given up on ..... Her painting, which was more of a hobby and she wanted to turn it into her career and get paid for it - We took her through the 12 Week journey ( Integrity Choices Program), she had a 4 hour TurnAround session with Scott ..... Had her do a 30 day program inside the membership site with structure and accountability that works on mindset - through the 12 week journey she had weekly sessions with Sameena and with Scott - A combination of all of this lead to the result (quit her job and is focusing on her painting as her business .... )
What Makes This Different?
  • In this training, I will show you while having a full-time job, you don't have to pretend and be someone who you know your are not or you are not aligned with
  • I will teach you how you can get known - get attention and visibility, but not just any attention - attention with a strategy - AND have people know, like and trust you quicker, And how you can achieve this without fitting in the 'ideal' status quo 'attractive' person type
  • Authentic VS. Glitz & Glamour
  • Share My success Story Here
  • Video Clip # 5 Primarily for Mark to see
  • Mission Marketing Membership Site (Lead Magnet)?
  • As a Bonus, also getting access to the 1212 membership site where the Mindset stuff is in
  • In the Webinar, when explaining the Offer Stack - will have a recording walking them through the membership site showing them what they will be getting as part of the Mission Marketing Program
Addition - OFFER STACKING (include this in the Offer Stacking section)
  • Nail Your Niche (Ask Mark what the value of this should be in the marketplace? $1000?)
  •  -     Meditative, Consultation process - 4 sessions with Sameena on nailing your Niche.
  • Nail Your Offer (Value?)
  •  -   Offer Hacking inside the membership site
  • Nail Your Story ($3,000 or $5,000?)
  •  - Scott will help pull out the right story for you that helps you to sell your stuff through your story
  • Hi, My Name is Sameena Fernandes
  • Tell parts of my story here that are successors (credentials that are super awesome for my target audience here)
  • I did (number) Facebook lives .....
  • Won the Ministry Of Labor Case for unpaid wages (relates to workers)
  • What Are The Things i Did Right? ..... (share the things I have done right)
  •    I got a lot of attention
  • I had the right offer
  • I focused on visibility
  • What Are The Things I Did Wrong?
  •     -    I should have left my job sooner and have had a plan set up incase something unexpected happened with my job that was out of my control, which is what happened - left me to be a victim to the circumstances
  • I did not stand up for myself sooner? .......
  • Everything I say in this section must appeal to and resonate with my Avatar audience

AFTER DOING THIS FOR THIS AMOUNT OF TIME, I DISCOVERED ....
  • For one year, I was intentionally not focused on bringing in money, I was focused on getting attention, and what I discovered is 1) Attention is very important, 2) People get to know who you are, being authentic, not selling stuff on facebook
  • And what i also did wrong was when people got to know me and had a lot of attention, instead of focusing on changing my offer, I stuck with getting even more attention even though I did not need anymore attention
  • I should have focused on creating an offer like this one right now
  • My mentor was right - going to networking events, training programs, or trying to become a speaker and author being trained in that, for me, that wasn't the smartest use of my time if I wanted to build a business
  • In the end, despite my success, how much money I made tripled the most I ever made in a full-time job.
  • At some point, every entrepreneur, business owner will have to schedule time and plan to do the hard work that is required to create a 1.5 hour script just like what you are seeing here today (I discovered this myself recently about 3 months ago) if I want consistent revenue, be known all over, have facebook adds that convert everytime
  • I wish I would have done the daily Mindset stuff (Abraham Hicks) when my mentor first suggested it
  • You can have the best plan .... But if you don't have the right mindset, nothing will work
They Do the Hard Way
  • Most people start from a position of lack that they don't have what it takes to get going and start making money - So they invest in training courses to help them with their self-confidence ... They don't take the action that is required or they are not in constant action because they are afraid of failure, tell themselves it's too hard, they can't do it .... So they fell they don't know enough to start a business, so they keep on taking courses thinking they need to learn more before they can take any action ....
  • They are spending money before making money, and get no return back on their investment
  • Don't start out by giving value first to attract a customer
  • They get trained and learn to do things that are ot related to what they love to do
  • They don't learn how to communicate what their message is and what their offer is, so they end up doing everything for free, instead of charging because they haven't learned how to sell effectively and they sell the wrong way
  • Focused on building a fancy and attractive website (or go onto the next shiny object) with no offer thinking that will generate leads and get them paying customers
WANT THE EASY WAY THAT  .....
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Offer Conversation

7/30/2019

 

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Who Is The Avatar Here?
The ideal person who has a job and wants to get out of the whole employment system, and has made efforts to try to get out. He/she has taken courses, going to networking events and does not want to play the ‘pretend’ game anymore – Wants to quit going to these networking events where everyone is playing the game of ‘pitching’ one another, and there is no really human connection and there is no progress been made.
  • That person who does not want to be a speaker, and who does not want to have a book, but they feel like they have to learn how to be a speaker or write a book in order to be successful.
  • This is for that person who is not the charismatic ‘show’ kind of personality – who is not the ‘attractive’ type.
  • The ‘underdog’ who none really notices, invisible and who is not comfortable with video and is afraid of doing Facebook lives.
  • They may be overweight, not have a powerful presence and they lack self-confidence
  • They don’t want to sell and they are frustrated because they feel pressured into to be someone they are not – They want to just be their authentic selves and be vulnerable.
  • People who are not the ‘ideal’ marketable type in the market place
  • They ‘should’ have a job
  • And they have hope and dreams of one day having a business of their own where they don’t have to depend on any ‘job’.
  • They try different things to try to keep their dream alive, i.e. various courses, networking events, etc. and they have continuously failed at making a return in their investment, and they are just happy with being around entrepreneurs
  • Who are not comfortable going on camera  (Video #2 describes the perfect Avatar for this offer)
WHAT YOU ARE GOING TO GET …
  • #1 Interviewed by a master interviewer Scott Gallagher on Hope For The Soul – The very first platform that Scott created for his client and passion Project, ME ($5000 Value) 
  • Scott will first consult with you to determine what direction to go in with your story that will have the maximum leverage and benefit for you  
  • The Amazing value of the consultation is: Scott will create a SHOW (if it is determined that the SHOW is the way to go and is in alignment with the process of your goals as having a SHOW may not be for everybody – create a Theme for the show that is the right fit for you and is in alignment with who you are and is in alignment with what you want to do.
  • Scott will pull out your ‘Hope For The Soul’ story in a specific way that will have you stand out as the ‘expert’ in the work you love to do 
  • Pre-recorded in high quality and edited in a way that will have you shine and stand out – AND you will receive the edited version of the recording and the uncut/unedited version to use as a marketing tool if you like for your prospects, you can put it on your Youtube channel, your business page to drive leads, etc …. – The recordings will be yours to keep and use however you wish to use it for your own benefit  ($3,0000 Value) 
  • #2  Up to a 4 - hour session with Scott – Session is focused on getting the result and determining the right pathway for you that will have you accomplish your goals and get to the result you want faster and most efficiently ($2800.00) 
  • #3, PASSION PROJECTS …. Super Awesome Bonus ($1200.00 Value) 
  • Show Testimonial of Richard Henry (first Passion Projects client)  to demonstrate its value.   – Share the shortest and relatable version of the back story for Passion Projects and how it generated $4000.00 in the first three weeks of it being created.
  • You are going to get what Scott and (ME) did for Richard Henry ( Refer to Testimonial that will be showcased here) 
  • #4, You will have the opportunity to do 1111 either in person in the studio or virtually (Facebook Live broadcast) – a brand that Scott created for me – you will get to do it with Me ( Priceless Value) 
  • You will have the opportunity to be on the platform that to this day, has been the one that has been the most successful – It is the source of my success to this day 
  • More than 97% of guests who have been on 1111 platform reported that it has been the most amount of views and engagement they got on 1111 then they have ever had on any other Facebook Live they have ever done 
  • Over 300 people came in in the first 365 days 
  • This bonus is available to everyone, including those people who tuned into this Webinar, even if they did not stay on for the entire time. They are still entitled to receive this bonus for just tuning in. 
  • What is 1111 platform? It is a Facebook Live broadcast that’s all about connection in the most human form where either person are allowed to promote, sell, pitch anything, even if it is for a noble cause. The spirit of 1111 is getting to know each other possibly for the first time – or getting to know another side of the person that was not known before 
  • (Share Origin Story of 1111) – Share how someone was on 1111 and through 1111, she got reconnected with her family who she hadn’t spoken to in years, and this was her first Facebook Live she had ever done – And she ended up being my very first $11000.00 coaching client. 
  • I got other high paying clients who approached me wanting me to work with them after they had been with me on 1111. 
  • How I got high paying clients without having an offer – Free platform – That’s how much attention I got through 1111 – it got me the most attention 
  • #5, TURNAROUND SESSION WITH SCOTT - …..    ($2800.00 Value) 
  • Recorded Session for note taking 
  • #6, 12 Week Integrity Choices Program ($1500 Value)
  • Customized version of the 12 week program 
  • Weekly sessions for 12 weeks with Scott and Sameena
  • Get to the root of what you want the focus to be on for the 12 weeks (i.e. health, business, relationship, ect.) and the entire focus and intention for the 12 weeks sessions will be on what is important to you, what you want to primarily work on and get accomplished
  • Here will refer to the case stories (Vadim and Liz) who were on this 12 Week Journey with us and have success stories as a result
  • #8, MISSION MARKETING
  • What does the the Mission Marketing Include?
  • 1) Nail Your Niche ($1,000 Value)
  • 2)  Nail Your Offer ($ 3,000 Value)
  • 3)  Nail Your Story  ($2800 Value)
  • #7, IMPLEMENTATION ($1200 Value?)
  • Scott and Sameena will hold your hand throughout this journey where they both are doing the program side-by-side with you
  • We are teaching what we are learning to others
TOTAL VALUE:  $12,000 (Is this price too low?)
I am not going to charge you $12000.00 today, I could, but I am not going to
I am going to give all of this to you for only $1200

But I want to ask you something. IF ALL this package did was have you be absolutely convinced that it is very possible to have your own business that is profitable and has you doing the work you love to do with no limitations as you slowly transition out of your full-time corporate job, would it be worthit? (Am I on the right track with this sentence? Does it need to be more tangible? - I need some guidance on how I can also nail this part?)

IF ALL it did was it had you vastly known out there with a lot of attention where now people are approaching you wanting to do business with you and not the other way around, Would it be worthit?

NOTE: This Special Offer For First 12 People Only

( 3:40 minute Video Clip #3  - Scott explains how the selection process works to qualify who applicants who apply to receive this $1200 Offer)


Money back guarantee within 12 weeks - Can request their money back anytime withing the 12 week period if it is not working for them
Yes, you will get all the bonuses mentioned above and more for only $1200, but what we are really offering is our absolute commitment to you in doing whatever it takes organically in customizing the process working with you for a year
  • Sameena - Put in writing everything Scott did for me that's tangible and intangible because that is what we will be doing for others (My Avatar) as it has proven to have worked based on where i am today transitioning from a full-time job to having my own business today
  • Major part of the OFFER is primarily both ME and SCOTT working with people together - With Scott being the BONUS package
  • It's a customized experience, yes they get both of us (Me & Scott), but it is their choice who they prefer to work with primarily, and Scott will always be giving guidance even if it is in the background.
  • The intention is they get both of us completely, and giving them a choice as to what resonates and serves them the best - Whatever will make the process stress free, enjoyable, no pressure - Customer should feel like we are on this journey together sharing, implementing at their own pace.
  • Co-creating and implementing with you making sure that you are going to get the result, and they are learning and getting trained on what we are putting into action so they also achieve co-dependence and don't become dependent on us
  • Emphasize on how it works is, it's organic and customized per individual
  • HOOK - STORY - OFFER for each component in the offer stack
  • What is the HOOK - STORY - OFFER HERE?
  • CLOSE - The OFFER




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After watching Mark's below video I think I should create the training part of the webinar so that it is so so valuable to our webinar audience and  have the webinar lead to a (lead magnet) consultation which leads me to closing people on the phone into a 1200 dollar 3 month program application, or into becoming a member of 1212 mission marketing membership site for 12 dollar a month membership.  So Sameena and Mark, I'm thinking sameena can do the voice for the read and speak for the intro/her story as well as the offer and close portion could be sameena's voice and then I can be in the middle doing the training portion where sameena asks me questions and this part would be pre-recorded webinar as well.  the training i do would be in alignment with what our offer stack ends up being.  let me know your thoughts guys by posting a comment at the bottom of this page

BEHIND THE SCENES BROADCAST

I will watch this video of Mark's for the third time just before I start creating my Training
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  • Members Area
    • Sameena's Mission Marketing Sessions 12- Weeks >
      • MM 01 OF 12 FEB 08
    • Next Project For John Feb 8th
    • Feb 1 for John Only
    • Technical Training On How To Use The Site
    • 24K TEAM POWER OFFER July 7th
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